Andrea Sampson
Trailblazer in the Beauty Industry. Pioneering Entrepreneur. Educator
Andrea Sampson is a bold voice in the professional beauty industry and a tireless advocate for representation, equity, and empowerment. With over 30 years of experience as an educator, entrepreneur, and Editor-in-Chief of Efe Magazine, Andrea has challenged systemic exclusion and created powerful platforms that elevate underrepresented voices.
From the back room of a barbershop to the stage of the VZN Awards—Canada’s leading inclusive beauty event—Andrea speaks with unfiltered honesty, emotional depth, and unapologetic purpose. She inspires audiences to own their stories, build lasting legacies, and lead from places they were once told they didn’t belong.
Developing Oneself • Believing in What You’re Worth • Growing Past the Norm • The Secret to Motherhood • Navigating the World as an Independent Parent • Friendship and Networking • Starting and Sustaining a Business • The Importance of Partnership • Work-Life Balance • Self-Love, Confidence & Embracing Natural Hair
Areas of Expertise
Signature Presentations
Creating the Empowered you! Andrea inspires audiences to believe that they are capable of creating a whole new world of opportunities.
The Beauty of Inclusion
Editor’s Letter: A Memoir in Motion
This emotionally charged talk pulls from Andrea’s forthcoming memoir. Through personal stories of grief, resilience, and reinvention, she teaches how to turn pain into purpose—and legacy into liberation.
Motherhood, Media & the Myth of Balance
Andrea shares her journey from single motherhood to corporate leadership, balancing parenting with building a successful business.
From Chair to CEO
A business talk wrapped in heart. Andrea shares how she turned her love of hair into a thriving brand, publishing empire, and nationwide event—while breaking every rule and glass ceiling along the way.
